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GetWhy

Consumer Research Technology Company

We’re a global consumer research technology company that with empathy at our core, redefines the boundaries of qualitative research and emphasizes the value of being truly consumer-centric. For the past decade, we’ve strived to put more empathy into the world by bridging the gap between companies and consumers, allowing companies to better understand and cater to consumer preferences on a global scale.

Latest Articles from GetWhy

Disrupting Consumer Research: GetWhy secures $34.5 million commitment from PeakSpan in major Series A funding

Consumer research technology company GetWhy has secured a $34.5 million investment from PeakSpan Capital. As a result, PeakSpan now holds...

IIEX Austin

IIEX Austin: Innovation, AI, and the Future of Consumer-Led Marketing

Experience the future first at the Insight Innovation Exchange (IIEX). For over a decade, IIEX events have showcased emerging best...

User research platforms - Gartner report

GetWhy featured in the latest Gartner report

Gartner, the renowned technology and research consulting firm, mentioned GetWhy as one of the providers to look out for in...

Sonar becomes GetWhy

For over a decade, our mission has remained unchanged: to help decision-makers uncover those vital "aha moments" from their consumers....

GetWhy acquires Preely

We are thrilled to announce yet another milestone in our journey - the acquisition of Preely. This strategic move cements...

Eye-rolls into eyeballs: Why is my campaign not performing?

Discover how to leverage qualitative insights to capture your audience's attention and turn flatlining marketing campaigns into commercial successes....

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